project title / 

the districts of toronto

The city of Toronto is diverse, made up of an abundance of neighbourhoods. Some old and others new. One thing they all have in common is that they are all unique in their own special way. I looked at this as an opportunity to develop an iconic symbol, typeface, and colour for each neighbourhood. Taking it one step further I decided to create a premium pilsner line based on the unique neighbourhoods of Toronto.

client / 

passion project

 

role / 

art direction

 

agency / 

freelance

 

Year / 

2019